Success Principles in an Ever Changing World


We are living in an exciting time, with technologies that launch immediate changes and communication on a global scale. However, with these CDR_20160314_1118_portrait with john Originalcomes the complementary concepts of the intensity of competition and challenges that are often constant, complex and causing results that can be unpredictable. The dichotomy of existence then borders on whether we can retain the same standards of success in business or must we transition into a new paradigm. We must alter our attitudes from simply looking at a product or solution as an offering and instead, appeal to a passion and a purpose for people to follow the dream.

The beauty in the simplicity of some of the basic core values is also extended to the fact that they have stood the test of time. Success principles are less about business and more closely aligned with human nature and behavior. There is more to being connected than just the circuitry, we have entered a time that requires an elevation to a different level of attraction. Technologies may be added and our ability to adopt and adapt may be challenged, but the ultimate concept is that we are still dealing with people, and maintaining those levels toward and how we deal with humanity is the key to success.

Business ethics: two words that encompass an entire relationship of attitude with self, co-workers, partners and clients. It is a concept of existence, the methodology that follows true to every response and reaction. It is truth as well as accountability, ego and honesty.  Everything that is said, done and accomplished in writing as well as behind closed doors, is surrounded by the criteria that is set forth in a company’s ethical standards.

Remaining open-minded is a success principle that stands on its own and yet is an important factor that must be exemplified in a top down attitude. Fresh ideas, new ways of viewing and thinking, keeps everyone from becoming stagnant and encourages the attitudes that will keep a business competitive. Additionally, it requires that we sometimes remain on the edge of that which no one else would consider, the fringe of potential and possibly even a touch of crazy.

Quality and trust remain the mainstay as a company baseline. We have all heard of businesses that have been lost in scandal or fell prey to offering a ‘vapor’ product. Those that have retained the quality of their offerings combined with the trust of all participants, will have the ability to focus on the variations and complexities of change. Trust is the key word that is the center of existence. Once you are trusted, people will offer you their honor and respect.

Keeping up on everything new: This translates into the individual business vertical and also in business practices. New technologies bring about new ways of doing things as well as alternate visions. Being successful includes the ability to embrace the change that is upon them and adapt as an overall strategy. The concept goes beyond just what is pertinent or what might be useful, but expands to every aspect of ‘newness’. It explores areas that were never thought of before and takes the mind into territories of the undiscovered.

Thinking as if the box doesn’t exist: This takes the tradition of ‘outside of the box’ to an entire new level. A box expresses boundaries that can retain and reduce.  A successful business philosophy can introduce ideas, face challenges and competition with the understanding that those barriers simply don’t exist. Many of the most successful companies such as Apple discarded the ‘box’ concept to open the doors to allow the imagination to roam.

A key success principle must also incorporate an environment of positive, imaginative and creative people. This is an imperative to jump-start any new project, accept change in direction and maintain the core concept of business ethics. Constructive instead of destructive is a concentric attitude of being that can lead a company down the path of success while acknowledging change and direction.

Each of the principles can be outright as well as subtle, but to achieve the best that all can be, they should be understood and accepted as part of the business whole. Success in today’s business technology driven market envelops new aspects and directions that extends beyond and opens doors to the next generations.

Contributed by Rakesh Malhotra, Founder of Five Global Values ( and Author of “Adventures of Tornado Kid, Whirling Back Home Towards Timeless Values”.  Passionately determined to uncover the mystery of human behavior. His fascination with the influence of core values on human behavior stems from a career which has seen rise from an entry-level sales job to that of a seasoned CEO. Having worked, lived, or traveled to more than 40 countries, he has been able to study performance and human behavior across all cultures. Follow me @FiveValues -

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